Who DROP is for
Choose the workflow by your next decision: qualify a product need, recruit a discovery interview, test customer language or review a creator content request. Each page shows its own output and limits.
For a shipped product, start with SaaS founders. For a new hypothesis, use founders. For messaging evidence, use product marketers. Creators should inspect the content-interest workflow; agencies should check separate client identities and costs.
- Social Listening for Creators: Evaluate Explicit Content Interests — Match public content requests to a creator’s documented topics, then measure usefulness separately from audience growth.
- Social Listening for SaaS Founders: Qualify a Shipped Capability — Evaluate current product requests against a SaaS feature, a hard constraint and a useful next action.
- Social Listening for Indie Hackers: A 20-Minute Review Plan — Use a bounded review routine to investigate one product task and keep time, relevance and outcomes visible.
- Customer Discovery for Founders: Test a Problem Hypothesis — Use a four-part hypothesis, evidence, counterevidence and next-step worksheet before treating public discussion as demand.
- Customer Conversation Research for Product Marketers — Turn public task language into a messaging evidence brief with sources, counterexamples and carefully bounded claims.
- Social Listening for Agencies: Build a Client Evidence Pack — Prepare a client-specific source record, explain collection limits and calculate costs for multiple monitored identities.