DROP vs Mention / Agorapulse Listening
Compare Mention / Agorapulse Listening and DROP by task, input, source limits, output and billing. Inspect a public example and current official sources before choosing.
Short answer. Mention / Agorapulse Listening: Brand monitoring, reporting and competitive intelligence. DROP focuses on reviewing individual public conversations for product or creator fit. Mention stopped standalone sales on July 1, 2026; existing customers can retain their plans.
DROP is a social listening and customer discovery tool for product makers and content creators.
Product example · Creator example — No login needed. Fictional examples. · Real DROP field notes
| Decision | DROP | Mention / Agorapulse Listening |
|---|---|---|
| Main job | Connect relevant public posts with product needs or ordinary creator interests; keep Mentions and Opportunities separate. | Brand monitoring, reporting and competitive intelligence Mention plan transition. |
| Starting input | A readable product website, public creator page, bio-link page or X profile. | Tracked keywords and topics Mention plan transition. |
| Sources and limits | Preview: X and Reddit. Paid: X, Reddit, LinkedIn and Threads. Sampled public coverage; no private or subscriber-only content. | Web and social coverage varies between legacy Mention and new Agorapulse Listening contracts Mention plan transition. |
| Output | Saved posts, source context and reasons for a match. Growth adds CSV export; outreach is your decision. | Filtered mentions, analysis and reports Mention plan transition. |
| Billing unit | Focus $19/mo per site or handle. Growth $99/mo per site or handle. Focus includes up to 500 post reads per paid period; Growth includes up to 3,000 and CSV export. Reads are not guaranteed leads. Each additional monitored identity needs its own subscription. | Existing Mention: current contract. New buyers: contact Agorapulse sales Mention plan transition. |
| Good fit | A product maker or creator reviewing specific conversations before deciding whether to participate. | Teams choosing a reporting and monitoring workflow (DROP assessment.) |
| Check before choosing | No complete archive, guaranteed leads, automated outreach or native PDF report export. | Mention stopped standalone sales on July 1, 2026; existing customers can retain their plans Mention plan transition. |
New buyers and existing customers are different cases
Mention’s official plan notice says standalone sales ended on July 1, 2026. Existing customers can retain their current plans; new purchases are directed to Agorapulse Listening. Do not use a legacy Mention plan as a current new-customer price. Confirm the reporting and source terms for the contract you can actually buy. Official documentation: Mention plan transition.
When to choose Mention / Agorapulse Listening and what to test
Existing Mention customers should first check which plan and features their account retains. New buyers should evaluate the current Agorapulse Listening offer. List the required reports, sources and collaboration workflow before comparing an individual DROP radar; a plan transition does not prove feature parity. This is DROP’s evaluation guidance, not a measured comparative result. Use the same task and publication window, retain failures and inspect original sources.
DROP plans for one monitored identity
Focus $19/mo per site or handle. Growth $99/mo per site or handle. Focus includes up to 500 post reads per paid period; Growth includes up to 3,000 and CSV export. Reads are not guaranteed leads. Each additional monitored identity needs its own subscription. Verify the other provider’s current offer directly; different billing units are not interchangeable.